Wednesday, February 29, 2012

chirstian louboutin bitter Shopzilla - Gift shopping for Bitter Sandals

Falling in love is bitter sweet with this sassy little shoe from Kenneth Cole Reaction. The Tart Breaker sandal features decadent weaving at the vamp above the ...

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Source: http://www.60382.com/news/default/a4jozI5Gfy.html

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Prostate Cancer Treatment : HIFU | faidfederdistribuzione.com

High Intensity Focused Ultrasound is used to treat prostate cancer more than ten years in Europe and is approved for treatment in Canada since 2003. It is currently not available in the U.S. The treatment with HIFU is similar to the conventional treatment with surgery and radiation, but with fewer severe side effects and less adverse effects on quality of life.

Benefits of HIFU as a means of treatment of selected men with prostate cancer, a non-surgical, minimally invasive technique does not require hospitalization. In addition, the prostate tissue is destroyed, without radiation exposure. HIFU is repeatable should be treated again in the future is necessary. Moreover, HIFU be used, the solid prostate cancer who originally by other means, such as radiation treatment or protons was treated. Another impressive application of HIFU for the treatment of localized prostate cancer lies in the emerging success of focal treatment of prostate cancer. Select in these cases, it is measured at a low volume of prostate cancer limited to ensure running, that a cloth or a special focus location within the prostate. The question is whether the lobe of the prostate-specific location of the cancer patients would be treated as a priority.
HIFU in popularity over the years gained as the investigation and the results continue to demonstrate the effectiveness and efficiency. HIFU has similar success rates of more invasive surgery and radiotherapy, but with fewer side effects and downtime. Younger men, 50-80, in particular, have like the side effects of incontinence and impotence that often occurs from nerve damage to the surrounding tissues and organs to prevent radical prostatectomy result. The Ablatherm HIFU treatment has a success rate comparable to a prostate operation has the advantage of being non-invasive technique. Regular prostate exams are essential for older men, because early detection has a much better chance of cure rate.

Source: http://faidfederdistribuzione.com/prostate-cancer-treatment-hifu.html

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Tuesday, February 28, 2012

The Basics Of Real-Time Real Estate Marketing | India Real Estate ...

In the environment of cut-throat competition which exists in the Indian real estate market today, developers without a forward-looking marketing plan for their projects often lose out. Wherever one looks in the larger cities, commercial and residential property projects with dozens of unsold and un-leased units are evident.

One tends to assume that this state of affairs comes from a lopsided demand-supply scenario. While this is largely true, some of it can be attributed to skewed marketing, as well.?Some interesting ? if disheartening ? real estate marketing insights:

  • Many newly-launched real estate projects in good locations are losing out on sales because of faulty marketing vision

Coming from an exaggerated perception of the demand for trendy new concepts (?lifestyle quotient?, ?green living?, ?smart workplaces?) the advertising agencies of such developers have hyped these projects off the market. Confronted with the highbrow amenities and specifications featured on hoardings, banners and advertisements, potential buyers often assume that the project is clearly beyond their means.?This ?marketing disconnect? seems to happen quite frequently in our larger cities, for either or both of two reasons:

  1. These developers have not fathomed what marketing touch points will work with their target clientele.
  2. The creative agencies retained for the marketing of these projects have not been able to fathom the developer?s vision, resulting in a fatal Chinese Whisper syndrome.

In both cases, sales and leases take an ?inexplicable? and terminal beating.

  • An erroneous assumption that long-standing market reputation alone will ensure sales

This fallacy, based on an obsolete truth of the Indian real estate sector?s boom periods, has caused a number of very respectable real estate banners of yesteryears to hang limp in the winds of change that are blowing today.

During the boom time of 2007-?08, a developer?s brand was often sufficient to ensure property sales and leases. The market back then was largely driven by speculators who had very little insight into the true nature of real estate. For these players, a developer?s brand was often the only yardstick, and apartments and offices in newly launched projects were snapped up on that basis alone.

Today, even end-users and occupiers know exactly what they want from the spaces they buy and lease. They will patronize a project because it gives them what they want within their budgets ? not because the developer has a long-standing brand. ?In short, players who fail to adopt real-time marketing strategies for their projects are falling by the wayside.

  • Developers tend to believe that real estate marketing can be safely entrusted to an advertising company

Because they cater to a wide band of business genres and product categories, generic advertising agencies lack the capabilities to deliver effective real estate marketing plans. In fact, most agencies tend to use a standard ?cookie cutter? methodology to address real estate marketing needs. In other words, they use large-format press ads, larger-than-life hoardings, radio jingles and kiosks without much thought to customization.

Today, real estate marketing is clearly a domain for real estate experts who are deeply involved in and informed about the Indian real estate market.

WHAT REAL ESTATE MARKETING WORKS TODAY?

In many instances, revitalizing a developer?s marketing strategy has required us to scrap the previous plan altogether. It is not uncommon to find a developer?s balance sheet burdened down by exorbitant promotion spends that are yielding zero results.

A professional real estate marketing approach requires research-based insights into market demand, micro and macro-economic market influences and the study of historic sales graphs of a particular project typology in a given location. These insights can give an accurate and predictive road map of what the market wants now and will want in the future.

This kind of approach is extremely important from the standpoint that marketing of a project invariably begins much before construction begins. It is imperative to have a marketing plan which factors in real-time demand drivers as well as those that will prevail when the project nears completion.

In short, real-time real estate marketing consists of:

  • Studying every facet of the project
  • Juxtaposing it against prevalent and future market requirements
  • Developing accurately targeted promotion collaterals and advertisements
  • Allocating marketing funds in a highly focused, result-oriented manner

Interestingly, such an approach can often result in a 25% decrease in marketing spend and yield with a 20-30% increase in market response.

Shajai Jacob, Head ? Marketing & Communication, Jones Lang LaSalle India

Source: http://www.joneslanglasalleblog.com/realestatecompass/real-estate/2012/02/real-time-real-estate-marketing-tips/

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Monday, February 27, 2012

Call to help QEH cancer patients Feel Better

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Source: http://www.lynnnews.co.uk/call_to_help_qeh_cancer_patients_feel_better_1_3557364

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Getting Better at Public Speaking

Statistics show more Americans are afraid of public speaking than they are of death. However, speaking in front of a crowd is almost inevitable. In fact, in many professions it is a part of the job every day. Public speaking and giving presentations do not have to be terrifying. There are a few simple steps for getting better at professional presentations and making speeches more effective.

First, know the material of the presentation. Most experts suggest having an overall topic, and then three main speaking points. Think of it like a bulleted list. The audience does not want to hear everything there is to know about the topic at hand. They want a short, easy to listen to and easy to digest version. They want to walk away having learned not everything there is to know about a particular subject, but just one or two new things. Keep the bullet points in mind and try not to stray from them too much.

Next, have note cards on hand.

Do not type out a full script or speech, rather, keep it in the form of main talking points. A key word here or there will do. A speaker does not want to sound as if he is reading an encyclopedia aloud. The goal is to sound as if it is part of a natural conversation.

When it is time for the presentation or speech, begin by taking deep breaths. The key is to not think too much about the task at hand. Go into it as if it is something normal, natural. The audience is not an enemy. Remember, everyone loves to laugh. If the audience gets a laugh out of the presentation or a fumble here or there, great. Nobody is perfect, and being able to laugh at mistakes is an endearing quality. An important thing to remember is the audience is uncontrollable.

Do not attempt to predict or manipulate what the audience will do or how it will respond. Let things happen on their own.

Finally, like most things in life, practice makes perfect. Practice speaking to small groups of people in social situations, and getting up and doing things in front of a crowd. Become comfortable having many sets of eyes on you, and remember, it doesn?t really matter what anyone is thinking. Many of them are perfect strangers. Soon, speaking in public will become second nature and even enjoyable.

Daniel Blinman is writing on behalf of Professional Presentations, who offer corporate presentation and Business presentations

Source: http://www.a1article.net/writing-speaking/getting-better-at-public-speaking-5314.html

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Sunday, February 26, 2012

Residence Online business ? Your website Hosting

To show your internet business to a successful online enterprise, the correct website hosting will be quite crucial. Considering that its beginnings inside 1990 from the CERN physicist, Friend Tim Berners-Lee, the planet internet is about the core and most critical program for expressing information and ideas. Friend Tim constructed the very first client-server buildings along with established that textual information works well coming from a personal computer on what the idea sits (the particular machine) to another distant personal computer (your client) that?s asking for the info by using a web browser. This critical research paved the way to the cyberspace to be sure the idea. Considering that Friend Tim?s breakthrough, the planet Website Hosting must evolved considerably and after this an online site may provide the information towards client in almost any mass media combination which include video.

Because of the extreme comfort along with comfort, the planet internet took over as ideal structure for saving any type of information that men and women around the globe needed to accessibility by using an online site. It firms which include ?microsoft? along with Yahoo swiftly designed search engine optimization technologies in order to organise the info positioned on worldwide Domain. Google arrived in this area after inside 1998 however swiftly took over as head searching technologies. Nowadays, Bing is the particular undoubted search winner with more than 1 million computers inside info stores around the globe serving around One billion dollars demands every day.

Your site as a result is available in order to anyone in the world 24/7 regardless of whether people are noise (seated at their own desk using a personal computer) or even mobile (tablet computer or even smartphone). Nevertheless since there are huge amounts of internet sites by now indexed on the internet and also other google along with hundreds of thousands get added every day, it is therefore important that you design your website meticulously that it?s observed through at the very least people who have searched for everything you provide. This factor will be quite crucial to turn your internet business directly into successful online enterprise. Later on, content on this web site will display the right way to setup your website that it?s better positioned about google compared to the competition. This information is concerning web hosting your website.

There are two basic means of web hosting your website. Both on your own machine gymnasium using a hosting company.

Simple facts to consider any time web hosting Singapore Web Design in order to avoid reduced ranking through google:

One) Your own machine really should be rapidly my partner and i.e. it needs to function the info that?s required instantly (not more than Several seconds depending on several assessments).

2) Your own machine should never move traditional. Now and then computers perform move traditional for many factors. Nevertheless, with an above average back up system this would not a concern.

Source: http://aliceparris.net/residence-online-business-your-website-hosting/1106/

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Exactly how Drug Treatment Centers Help Treatment Addictions ...

Drug addiction issue exists anywhere and almost everywhere. Tons of different grounds may happen to be accountable for an individual obtaining addicted to medicines. They may happen to be annoyed with their life or simply need to experiment something brand-new. They might happen to be promoted to make a habit of taking medications. Or, there could happen to be several various causes why an individual are able to have addicted.

There are numerous negative consequences of addiction. An addict will definitely lose authority of his\/her self. The moment addicted to medicines, they can easily not resist the attraction of taking medications again no matter what it sets you back. Subsequently, they always need the amount of cash must take medications on routine basis. They could certainly not can earn the quantity they require for taking medicines. Their addiction to take medicines as well as the incapacity to get medications might need a severe influence on their loved ones. As a final result, peace operates away as well as eventually indiscipline, crime and restlessness emerge as a common backdrop both in the loved ones as well as in the community. That is why drug dependency therapy happens to be extremely necessary certainly not only for a specified person as well as their family members however likewise for the peace as well as discipline of culture as a whole.

A medicine treatment center happens to be typically a favored selection for the treatment of medicine craving. Like any various hospice, medication therapy centers help the medication addict to forget about their horrific past experience of, minister to them of their compulsion as well as aid them to lead a routine, overjoyed as well as restful way of life.

Medication therapy centers heed diverse processes depending on the seriousness of drug dependency in purchase to alleviate a medicine addict of their compulsion. As an example, they provide their individuals having different kinds of therapies like psycho-social support, opiate substitution treatment, and cognitive behavior modification. Many significantly, medication therapy centers deliver medication addicts with such an environment that aids them get back their physical sturdiness along with mental toughness.

Medicine therapy centers normally boast of exceptionally skilled physicians. As a result, it becomes simple for patients to restore their health and wellness problem quickly. Their impact in a patient emerges as visible within days. Therefore, it happens to be important to select medicine treatment centers for drug compulsion treatment. After all, no-one needs to take a danger of losing their lifestyle. Drug compulsion happens to be an exceptionally major problem as well as, as a result, one can easily not take it delicately.

Drug therapy centers happen to be certainly not typically suggested to be founded for company reasons. Each and every medicine therapy center assists the betterment, peace and willpower of world. Their initial and most important top priority ought to happen to be to offer the medicine addicts with ideal therapy and, hence, present them a different and appealing life.
However, it does not additionally indicate that all the medicine therapy centers are of exact excellent by having the accessibility of elevated skilled physicians as well as healthy and balanced environment. Therefore, it is the person?s task to go as well as discover a medicine treatment center that has every little thing they are looking for to have healed.

Learn more about Mike Miller?s site where you can find out all about Substance Abuse Treatment Center In Alaska and what it can do for you.

Source: http://datingadvicesingles.com/love/?p=48898

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Saturday, February 25, 2012

Feast Restaurant in Decatur to close tomorrow night | Food and ...

www.feastatlanta.com

www.feastatlanta.com

Decatur?s Feast Restaurant will close after service tomorrow night. Owner Teri Rogers wrote this announcement on the restaurant?s website and Facebook page:

Hey Everybody!

I just wanted to let everybody know that I have decided to close the doors of Feast.

After seven years of business, it has come time to say good-bye. Most of you know that I am battling breast cancer for the second time. Although I am very positive that I will kick this disease again, it has been difficult for me to stay as focused on the business as I should be. For the first time in my life, I am going to put my health first.

In addition, our sales have suffered with this challenging economy. It has been a difficult year, not only [for] Feast, but for our customers as well. Although I have enjoyed seeing your friendly and supportive faces over the years, there just does not seem to be enough business to cover my expenses, much less make a profit. I appreciate the patronage that you have all given me. Most of you feel like family so this has been a very difficult decision. If it were not for all of you, I would not have been able to make it to seven years.

There are so many memories of fun and happy times with you all. Just seeing the contented looks on your faces when you are enjoying yourselves has made this project so rewarding. It makes me sad to think that this will be the end. And those that know me know how much I love to throw a good party, so, with luck, I will be starting a catering company and I can bring the best elements of Feast to future events for you. I will send you an updated email with all of the information.

Robin and I want to invite you all to come in this week to say goodbye; Saturday, our last night, we will be celebrating our great run in the wonderful town of Decatur with a toast to our fantastic employees. We and our staff are very sad to have such a remarkable chapter of our lives come to its end. We hope that all of you will continue to eat out often and support your local restaurants.

Peace & love,

Teri

The announcement on Facebook received 47 comments from employees and customers lamenting the news and offering good wishes for Rogers? health.

Rogers also owned Rail Kitchen & Bar (originally called Farmstead 303), which she closed last August citing the challenges of running two restaurants simultaneously in the current economy.

Rogers has many years of experience in the industry, working with the Peasant Group (early 80?s), Neighbor?s Pub, Dark Horse Tavern and Crescent Moon.

We wish her the best.

?by Jenny Turknett, Food and More blog

Source: http://blogs.ajc.com/food-and-more/2012/02/24/feast-restaurant-in-decatur-to-close-tomorrow-night/?cxntfid=blogs_food_and_more

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Friday, February 24, 2012

Looking For A Classy Or Offbeat iPad Case? Here Are 16

headerLook, sometimes you just have to take a break and skim Etsy for cool iPad stuff. Are you thinking of picking up a new iPad 3 when they come out, or maybe just celebrating the release with a cool new case for your existing tablet? Check out this little round-up of cases collected by a felt-loving blogger on a Friday afternoon. Do you like felt, and leather, and buckles, and supporting the artisan iPad accessory community? Enter.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/lEcMUYmQNgU/

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U.S., European security officials discount Iran-Al Qaeda links (Reuters)

[unable to retrieve full-text content]Reuters - U.S. and European officials are downplaying allegations that Iran and al Qaeda have recently stepped up cooperation in preparation for possible attacks on U.S. and other Western targets.

Source: http://us.rd.yahoo.com/dailynews/rss/europe/*http%3A//news.yahoo.com/s/nm/20120222/wl_nm/us_usa_iran_alqaeda

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Determinants Of A Successful Laser Eye ? ? New Health and Fitness

New Health And Fitness.Org ? Health Information You Can Use

With many people opting for laser eye surgery St Louis as a medical procedure to correct their eyesight disorders, it becomes necessary for the community to know the various factors that affect the success of this procedure. This will avoid chances of making mistakes that affect them for a lifetime. Of import is to know that this affects a vital part of the human body and if not handled carefully can bring more harm than good to an individual.

Consequently, there are number of things that one must do right if they are to succeed with the operation. First and foremost, it is vital for a patient to know that the clinic and person performing the surgery can affect the outcome. This means that a patient should not just go to any clinic available but must make a choice depended on provable facts. These includes the number of successful surgeries conducted from the chosen center and how experienced is the assigned surgeon.

It is wise to know what as a client you want. This can help greatly in identifying a health center with proper care and quality services as expected. This kind of operation is costly and it is only fair that one gets value for their payment.

There is also the kind of equipment used by the surgeon as a factor. Technology has come up with a number of machines for this purpose and it is prudent to always know what is available in your choice of clinic and why they find it suitable. There are different styles also used and the ophthalmologist should be in a position to explain to the patient a suitable process for the patient.

In a state like St Louis, most surgeons and clinics have their information in online catalogues for those in need to get in touch. However, asking from own network of friends who might have been operated on can give a proper guideline. From people you know, it gives high hopes that with a certain doctor the surgical procedure would be a success.

With the above guidelines, it is vivid that the amount of money charged by a clinic is not the only consideration to make, but other issues like available services and experience of a surgeon is paramount. Finding a suitable center to perform laser eye surgery St Louis is therefore no longer hard. With a reputable ophthalmologist chances of success are almost guaranteed.

Stop by our site to find out more laser eye surgery St Louis

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Source: http://newhealthandfitness.org/2012/02/19/determinants-of-a-successful-laser-eye-surgery-st-louis/

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Source: http://ericlively.jameshouts2010.com/2194/determinants-of-a-successful-laser-eye-new-health-and-fitness/

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Thursday, February 23, 2012

See The Design of That Beautiful Blue Flat ... - Business PR News

During my visit to the Gaylord Texan today for the Design 2 Part Show that comes to town once a year, I met a lot of great companies that make awesome machines and parts, CNC machines and plastic molding and parts, springs, and so on.? I visit the Design 2 Part show once a year when they come to town.?

Since I was a child, I was always fascinated with machinery and the nuts and bolts that put them together.? Hardware stores were my favorite places to visit when I was little.? Now, they have this gigantic show every year, I wouldn't miss it for anything.?

So, last year when I was at the show, one of the vendors at the show gave me a blue flat plate with fine cuts all over it.? He told me that these are the things they do.? I was so fascinated by it, the gentleman gave it to me and it was his last piece.? "Oh wow!"? I was so excited.? I?took it and put it in my office.? The funny thing is, every time some one comes to my office, they would ask me what is that.? I?told them that it's a metal plate that turns into a car.? They would go, "Wow!"? Some would ask me why I didn't fold it up and make it into the car. Some would ask me not to touch it, but to leave it flat the way it is.? One time I took that blue flat plate out of the plastic bag and started to bend a section, which is the wheel, and I quickly put it back to the way it was.? It was so beautiful there in my office just the way it is.? I didn't want to mess it up. ?

Today, at the show, as I was walking around, I was looking for the people who gave me that beautiful blue plate.? Several guys told me that must be theirs because they make things like that.? Everyone is so nice at the show.? I was so lucky to have seen so many people in the field where my passion resides.? And just when I was about to leave, I came to one last table and there, I saw the picture of a blue car on the banner!!? That's it!? That's my car!? While telling the guy the story, he looked at me and said, "Yes!? I remember you!? Yes, that was my last one!"? He was so nice and asked for my business card and so he can send me another one.? He said he has them in his office.?

Yes!? I love that car!? See this picture below for that blue car on the upper right hand side of the banner.? Now that I can see the shape of it, I can understand more why I love it.? It is a Formula One car in a blue shine metal.? I?love Formula One car race since the 70s.

The name of the company is called KEMAC Technology, Inc.? Check it out.

?

This is an animation of how they made this blue plate that ultimately turns into the Formula One car.

?

This is Justin. The one who gave me that beautiful blue plate that I have in my office. Justin explains the process and how this car was made.

Source: http://businessprnews.com/events/design-2-part/gaylord-texan/grapevine-texas/2012/kemac

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Panasonic Lumix DMC-GX1


The Panasonic Lumix DMC-GX1 ($799.99 direct with 14-42mm lens) is the camera that many people wanted the Lumix DMC-GF3 ($599.99, 3.5 stars) to be?a compact Micro Four Thirds body with plenty of physical controls, an accessory port, and a hot shoe. The 16-megapixel camera does a better job in lower light than other Micro Four Thirds bodies, but not as well as mirrorless cameras with large APS-C?sensors such as the Samsung NX200 ($899.99, 3.5 stars) or our Editors' Choice Sony Alpha NEX-C3 ($649.95, 4.5 stars), and its kit lens can't match the sharpness of the one included with a competing Micro Four Thirds camera, the Olympus E-PL3 ($699.99, 3.5 stars)?of course, there's nothing stopping you from using the Olympus lens on the Panasonic camera, thanks to the interoperability of the Micro Four Thirds system.

Design and Features
Like the smaller GF3, the Lumix GX1 is styled after a point-and-shoot camera. It features a sardine-can shaped body with a modest hand grip. The GX1 measures only 2.7 by 4.5 by 1.6 inches and weighs 9.6 ounces without a lens. The GF3 is only slightly smaller at 2.6 by 4.2 by 1.3 inches, and a bit lighter at 7.9 ounces. Even though the Lumix GX1 is compact, it does include a built-in flash?something that other mirrorless cameras like the Olympus E-PM1 ($499.99, 4 stars) and Sony Alpha NEX-5N ($699.95, 4.5 stars) don't.

The standard kit lens included with the GX1 is Panasonic's tried-and-true 14-42mm (28-84mm equivalent) zoom. It isn't the smallest in the world?in fact, it's not too far off in size from the 18-55mm (27-82.5mm equivalent) zoom that manages to cover the large image sensor in the Sony NEX camera line. If you're looking for a more compact version of the GX1, consider a kit with the collapsible Lumix GX Vario PZ 14-42mm f/3.5-5.6 ASPH power zoom lens, which reduces the overall size of the camera and is priced at $949.99. Panasonic also offers a pancake prime for the Micro Four Thirds system?the Lumix G 14mm f/2.5 ASPH ($399.95) features a fast aperture and a fixed, wide-angle field of view.

The camera's rear 3-inch LCD features 460k dots of resolution and supports touch input, just like the one found on the GF3. The display is fixed, which is makes it less useful than the tilting displays found on the Sony NEX series and the Olympus E-PL3. The fixed display limits you to using the camera at arm's length, like a point-and-shoot, when taking handheld shots. If eye-level shooting is what you're after you can add the optional DMW-LVF2 Electronic Viewfinder ($249.99), an LCD finder with a 1.44 million dot resolution.

The GX1 has almost as many physical control buttons as a D-SLR, which is a departure from the control interface found on the consumer-oriented GF3. The top of the camera houses a Mode dial, iA button, Shutter release, and a Movie Record button. On its rear you'll find a Control Wheel and buttons to adjust ISO, White Balance, and the Autofocus Area. There is also a Q. Menu button, which launches an overlay menu that allows you to change other shooting settings on the fly?either via the camera's physical buttons or via touch input.

Performance and ConclusionsPanasonic Lumix DMC-GX1 (Benchmark Tests)
The GX1 performs quite well in terms of speed. It can start up and grab a shot in 1.1 second, records only a 0.1 second shutter lag, and can rattle off photos with just 0.25 second between shots. Perhaps most impressively, when shooting JPGs, it can keep this 4 frame per second pace for about 62 photos before slowing down. This compares favorably to the Olympus E-PM1, one of the faster Micro Four Thirds that we've previously tested. That camera requires 1.2 seconds to boot and shoot and also manages to grab 4 frames per second. Its shutter lag is slightly longer at 0.2 second.

Sadly, the GX1 and included lens don't quite do as well in terms of pure image quality. I used Imatest to measure its sharpness at the wide, mid-range, and telephoto settings of its 14-42mm zoom lens. At 14mm the lens was only able to resolve 1,552 lines per picture height of sharpness?shy of the 1,800 lines that denotes a sharp photo. It did better at 28mm, recording 1,864 lines, but softened to 1,778 lines at 42mm. The more compact?and more expensive?power zoom version of the 14-42mm actually scored a bit lower in terms of sharpness. It netted 1,676 lines at 14mm, 1,670 lines at 28mm, and 1,485. Olympus also makes Micro Four Thirds cameras, and kit lens included with its latest generation models can grab more than 2,100 lines per picture height at 14mm.

I also ran tests on the GX1 to see how it will perform at higher ISO settings. Increasing a camera's ISO makes the sensor more sensitive to light, so you can manage to grab sharp photos in lower light, but image noise increases as you raise the sensitivity. Like other tested Micro Four Thirds cameras, the GX1 didn't perform spectacularly in this regard. Its images were able to keep image noise just under 1.5 percent through ISO 1600?but at the next setting, ISO 3200, noise shot up to over 2.2 percent. If you want to use the camera at its top ISO setting, 12800, be prepared for some extremely grainy photos?noise at that ISO makes up 3.3 percent of your photos. Some other mirrorless cameras with larger APS-C image sensors, like the Sony Alpha NEX-C3 and Samsung NX200, are able to grab clean images through ISO 6400.

The GX1's video recording capabilities are quite competent. It supports 1080p30 and 720p60 video recording using AVCHD, as well as 1080p30 and 720p30 in MP4 format. Regardless of the setting, video is crisp, smooth, and features very nice color. Audio is recorded with a built-in stereo microphone. It can autofocus while recording, although that sound can be heard on the soundtrack, as can the sound of the optional power zoom lens moving in and out. Unfortunately, there's no mic input jack, so you won't be able connect a better microphone to the camera. You can output video to an HDTV via mini HDMI, or connect the camera to your computer via a proprietary USB port. It supports standard SD, SDHC, and SDXC memory cards.

Demanding shooters should be happy with the amount of physical control options available on the GX1, but may feel a bit underwhelmed by the fixed rear LCD and lack of a built-in EVF. It is the only 16-megapixel Micro Four Thirds body that is currently on the market?the upcoming Olympus OM-D EM-5 ($999.99 body only) will match that resolution, but in a larger form factor with a built-in EVF. Unfortunately, the included 14-42mm lens doesn't quite keep up with the sensor in terms of sharpness, and the newer, more expensive power zoom version scores lower in this regard. If you've invested in the Micro Four Thirds system and already have some lenses or a dedicated flash, the GX1 is a capable, compact camera?and you can buy it without the kit lens and save $100. But if you are considering your first mirrorless camera and aren't looking for more advanced features like a hot shoe and a bountiful number of physical controls, you may find more value in one with a larger sensor like the Sony Alpha NEX-5N. That camera can do much better in low light and has an external viewfinder accessory available, just like the GX1.

More Digital Camera reviews:
??? Panasonic Lumix DMC-GX1
??? Sony Alpha 35 (SLT-A35K)
??? Canon PowerShot G1 X
??? Samsung NX200
??? Sony Alpha 65 (SLT-A65VK)
?? more

Source: http://feedproxy.google.com/~r/ziffdavis/pcmag/~3/3W2e5CuPH_8/0,2817,2400320,00.asp

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Wednesday, February 22, 2012

Personal Finance Plans - An Intro | Fish Information

Not knowing how to handle your personal finances is a dreadful situation to be in. Take heart! Personal finance skills are easy to cultivate. You do not need exhaustive courses or intensive tutelage to learn how to handle your money better. This article will give you some easy tips on improving your personal finance know-how.

Plan your spending or others will plan it for you. Know your limits. Personal finance software will help you keep track. Research large purchases. In a store, have a clear goal and avoid browsing. Know exactly what you want and what it costs before you enter a car dealership. When buying a home, buy the house that you need instead of a mansion to impress others.

To make your savings account earn money while you sit back and watch, invest in a long term fixed rate. These accounts offer a higher, fixed interest rate for a longer period of time. Most banks offer high interest to get your money, then cut the rate after a few months. Long term fixed rate accounts will have your money making money while it is in the bank.

Try to avoid using your credit cards as much as possible. You are going to be able to keep a better account of the money that you are spending if you are spending cash. This will not only make it easier for you to keep track of things but will help you avoid paying interest on things that you buy. Browse Look HERE for excellent guidelines.

Your cell phone is an expense that can vary, depending on the frequency of use. If there are applications or programs that you do not use on your phone, cut these out immediately. Payments for services that you are not making use of, should be eliminated as soon as possible to reduce spending.

Pay yourself every paycheck. After you have paid for necessities like rent and have set aside money for food and gas, divert some money to a savings account, if you possibly can. It doesn?t have to be a lot- even $10 biweekly adds up to over 260 dollars a year, which makes a great emergency fund.

If you have lost a prior home to foreclosure, this does not mean that you are out of home owning altogether. You should be able to get a government-backed mortgage through Fannie Mae, Freddie Mac and the FHA, in as little as three years after your previous home has foreclosed.

Now that you have more knowledge about what to do with your money, you need to take some action so that you do not waste everything that you have worked for. Save what you can, and save it in a way that will make you more money than a traditional savings account.

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Source: http://fishinformation.info/personal-finance-plans-an-intro.html

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Homengardeningtips.com Estimated Value $2498.40 USD ...

Homengardeningtips.com's three-month global Alexa traffic rank is #1,458,308. It domain created on 2011-09-19. It is getting about 347 page views per day. Visitors to it view 1.7 unique pages each day on average. Estimated daily time on site 01:58 seconds. There are an average of 4 links pointing back to homengardeningtips.com from other websites.
With the daily ads revenue: $7 USD. If the site was up for sale, it would be worth approximately $2,498 USD. Out of the 2 unique keywords found on homengardeningtips.com, "hugo boss" was the most dense. Homengardeningtips.com is hosted in Houston, TX, 77092, United States and links to network IP address 216.172.178.72. This site has Google PageRank? 2 of 10.

Website Information

Title:

Home and Gardening Tips

Description:

Useful tips and info on home interiors, design, furniture, home improvement, gardening, lawn, landscaping, home and gardening tools and gadgets, and more.

Tags:

Gardening, Home, Improvement, Tips

Estimated Data

Daily Visits:

The amount of user?s traffic during 24 hours.
We use widestat algorithm with our own data to calculate visits quantity.
347

Monthly Visits:

The amount of user?s traffic during 1 month.
We use widestat algorithm with our own data to calculate visits quantity.
10,410

Daily Revenue:

The estimated cost of daily income from contextual advertising allocation.
$6.94 USD

Monthly Revenue:

The estimated cost of monthly income from contextual advertising allocation.
$208.20 USD

Summary Stats

Alexa Rank:

Alexa Rank is combined rating, that takes into account both the quantity of users and the quantity of website?s page views.
The lower Alexa Rank index is the better. The best website has maximum rank 1.

Learn more - http://www.alexa.com/help/traffic-learn-more

1,458,308

Google PageRank:

Google PageRank? - is an important rate for your website promotion in Google? search engine that is calculated for every page separately. The higher website PageRank the more significant it is for Google?, maximum PageRank value is 10.
2 of 10

Compete Rank:

Compete rank is the authorized analytic resource that estimates sites? traffic.
The bigger site traffic the lower Compete rank will be.
-

Google Index:

The quantity of Google? indexed pages.
The more pages are indexed by Google? the better.
-

Quantcast Rank:

Quantcast makes hybrid evaluations of website?s audience and gives it the rank.
The smaller the Quantcast Rank the better, maximum 1.
-

Yahoo Index:

The quantity of Yahoo indexed pages.
The more pages are indexed by Yahoo the better.
16

DMOZ Listed:

DMOZ ? is the most significant multilingual catalogue of sites in the Internet which is supported by community of volunteer editors.
Search engines pay a lot of attention to DMOZ catalogue, this catalogue will be extremely useful to promote your website.
No

Bing Index:

The quantity of Bing indexed pages.
The more pages are indexed by Bing the better.
1

Domain Registration

Created: Search engines are using website age while ranking search results.
The older the website the better it is ranked in search engines.
2011-09-19
Updated: 2011-11-06
Expires: 2013-12-31
Registrar: Domain name registrar is the organization that has all the rights for creation and registration of new domain names
and also the right for extending validity of already existing domain names in domain for which obligatory registration is established.
GODADDY.COM, LLC
Owner: Gouri Shanker Gupta
Domain Nameservers: ns3167.hostgator.com
ns3168.hostgator.com

Server Information

Whois Information

The data contained in GoDaddy.com, LLC's WhoIs database,
 while believed by the company to be reliable, is provided "as is"
 with no guarantee or warranties regarding its accuracy.  This
 information is provided for the sole purpose of assisting you
 in obtaining information about domain name registration records.
 Any use of this data for any other purpose is expressly forbidden without the prior written
 permission of GoDaddy.com, LLC.  By submitting an inquiry,
 you agree to these terms of usage and limitations of warranty.  In particular,
 you agree not to use this data to allow, enable, or otherwise make possible,
 dissemination or collection of this data, in part or in its entirety, for any
 purpose, such as the transmission of unsolicited advertising and
 and solicitations of any kind, including spam.  You further agree
 not to use this data to enable high volume, automated or robotic electronic
 processes designed to collect or compile this data for any purpose,
 including mining this data for your own personal or commercial purposes. 
 
 Please note: the registrant of the domain name is specified
 in the "registrant" field.  In most cases, GoDaddy.com, LLC 
 is not the registrant of domain names listed in this database.
 
 
 Registrant:
    Gouri Shanker Gupta
 
    Registered through: Go Daddy
    Domain Name: HOMENGARDENINGTIPS.COM
 
    Domain servers in listed order:
       NS3167.HOSTGATOR.COM
       NS3168.HOSTGATOR.COM
 
 
    For complete domain details go to:
    http://who.godaddy.com/whoischeck.aspx?Domain=HOMENGARDENINGTIPS.COM

Source: http://widestat.com/homengardeningtips.com

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Tuesday, February 21, 2012

Claude Diamond - Real Estate Investing Mastery

?

Meet Clause Diamond ? one of Joe?s favorite mentors of all time! ?Claude has been in the business of real estate and sales for a very long time. ?His training has literally changed my life! ?Any success that I have in talking to sellers and negotiating with them has come from Claude?s mentoring. ?You will enjoy this interview as we talk about the real estate investing strategies that are working today ? and even throw in a couple role plays as well! ?Great stuff!

(Watch out ? Claude actually gives his personal phone number out at the end!)

You can learn more about Claude Diamond here (www.ClaudeDiamond.com) and here at GUTS (www.GutsSales.com).

To see the very timely course Claude and I created together on using the GUTS Sales Method in Lease Purchasing, go here ? www.LeasePurchaseGUTS.com.

~~~~~~~~~~~

Want to know how Alex and Joe run their business and you can make FAST CASH?

Download our FREE Fast Cash Survival Kit Now

~~~~~~~~~~~

Don?t forget to?subscribe to our podcast and leave us a review in iTunes!

Source: http://www.realestateinvestingmastery.com/episode-027-claude-diamond

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Monday, February 20, 2012

UGA pinpoints important factors in workplace safety - Athens, GA ...

Each year in the U.S., about 6,000 workers die on the job, and millions are injured.

According to a recent University of Georgia study, authored by workplace safety depends on whether:

  1. ???? workers think management emphasizes workplace safety; and
  2. ???? business policies result in interference with family demands.

"We've known for some time that certain occupations are more dangerous than others due to a variety of physical and other hazards," said UGA professor Dave DeJoy. "But in the last 20 years, there has been growing evidence that management and organizational factors also play a critical role. That is, actions taken or not taken at the organizational level can either set the stage for injuries or help prevent them."

DeJoy coauthored the study? with Todd Smith, a recent graduate of the Health Promotion and Behavior doctoral program in the UGA College of Public Heallth.

They examined nine factors potentially affecting workplace safety: management-employee relations, participation, safety climate, work-family interference, job content, organizational effectiveness, advancement potential, resource adequacy and supervisor support.

"Most prior research on organizational factors has focused on single occupations or single organizations," says DeJoy. "There has been a clear need to examine these factors across a diverse array of occupations and employment circumstances."

A failure of management

In one of their more interesting findings, they determined that when a worker perceives his or her work environment as safe (as one where management emphasizes on-the-job safety), it can reduce injuries by as much 32 percent. Moreover, businesss that place minimal constraints on worker performance and that run in a smooth and effective manner can reduce injuries by 38 percent.

"Injury is a failure of management,? says DeJoy. ?Organizations who blame individuals for injuries do not create a positive safety climate."

Smith, too, emphasized the organizational factor in safety: "We can design the best safety controls, but they must be maintained, and that falls on management. Enacted policies and procedures?not formalized ones but those acted upon?define a climate of safety."

Home-workplace safety conflicts

The study also found that conflict between family and job demands can increase injuries by as much as 37 percent.

"We used to think work was one thing and family was another,? says DeJoy, ?but now there is a realization that work-life balance affects performance and productivity."

The results of the study were published online in January in a paper entitled up ?Occupational Injury in America: An analysis of risk factors using data from the General Social Survey (GSS)? and will appear in the March issue of the Journal of Safety Research.

More about UGA research:

New UGA cancer vaccine

UGA maps road to better biofuel

New, highly accurate flu test

Source: http://athens.patch.com/articles/ok

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Source: http://rowelynwood.typepad.com/blog/2012/02/uga-pinpoints-important-factors-in-workplace-safety-athens-ga.html

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Increase Your Longevity By Using Green Inexpensive Home ...

Home Improvement on a Budget ? Clean Green and Save Money You probably had no idea about all the very many facets of tafe courses brisbane when you set about to increase your understanding. We totally understand how you feel and where you are because we were there once, too. There is a continuity that always seems to exist, and you and us are just part of that tradition. You can call things speed bumps or things like that, and we always try to warn people about them. There can be trials and tough times, as you know, but if you have a certain amount of belief in your self then we know you will be fine. You will become very adept at dealing with the ups and downs, and that is really what you want, anyway. Keeping things clean around your home is one of the best things you can do to improve your home. The best way to keep things clean-particularly if you are determined to improve the state of your home, is to use environmentally friendly or green cleaning techniques. Anyone living in your home, including your animals, can be in danger, if you use traditional cleaning products, which contain chemicals, as part of your cleaning methods. Green cleaning methods are good for your home, and this article will point out some valuable tips. One of the most challenging basic home improvement cleaning projects is cleaning the oven. It is even a daunting task when you have a self-cleaning oven. It is not necessary to use dangerous chemicals to get your oven clean, even though you have left it until you think it will never come clean. There is a better way. A paste of water and baking soda needs to sit overnight after it has been spread throughout your oven. The baking soda will work on the dirt and grease stains while the paste hardens. Scraping out the oven might be a little challenging, but you can get the job done by putting in a little effort. Anytime you get a workout, it is helpful. Instead of relying upon chemical heavy cleansers for your drains, why not just put drain shields in them? They come in many sizes and only cost a dollar or two. The same mesh they have resembles the mesh that strainers used for cooking have. You put them into the mouth of your drains and they catch the hair and other solids that might have otherwise been washed down and caused a buildup in your pipes. Baking soda and vinegar added to the drain will make your pipes as clean as a whistle. They are not harmful to the environment, since both vinegar and baking soda are natural products, and combined they will clean out your pipes. It really is our pleasure to be able to share so much research on business websites gold coast. We really had to pare down a lot of content to squeeze so much into this, but we are not done by any means. The one thing you do not want to do is carelessly ignore something that does not grab you right away. That can sometimes be a mistake because on closer observation you will often change your mind. The best results will be from taking action on hard core facts, and then also seeing what can be done in other ways in a creative fashion. This is truly exciting stuff, and it will get even better later on as you finish the article. We have received lots of feedback about it, and one common thing is people easily get overwhelmed with all the information ? but no worries, we know you can handle it with ease. Anyone that uses a reusable mop knows the benefits of doing so. Do you own a Swiffer? These are a very popular type of mop used today. This is because the use once and toss them pads make floor cleaning a much easier and less time consuming chore. The problem with this is that, even though convenient, it helps contribute to our landfill problem and the chemicals in the pads can actually be detrimental to your family. A reusable mop allows you the freedom to use environmentally friendly floor cleaner and helps you save lots of money over the long haul. Green methods are definitely the way to go, especially when it comes to home improvement ideas. To get your house clean, and to preserve the environment, thoroughly clean your house with only natural cleaning agents. This will help you start on a path of using healthier cleaning methods and avoid using harmful chemicals when you begin to clean. If you have done even a little reading on search marketing company thus far, you know it involves so many people, everywhere. It is completely normal for all of us to just go along with life until problems begin to arise, and then we take notice. Just learn what you can about it, and then try not to make too many assumptions about anything. There are many types of behaviors that humans exhibit in the way of avoidance techniques and preventing some things is one of them. Even when there are just a few hints about a potential situation, it can be easy to overlook it and others simply ignore it. Clearly what you should consider is expanding both knowledge and awareness while taking appropriate measures.

Source: http://www.toggentri.info/increase-your-longevity-by-using-green-inexpensive-home-improvement-techniques-today/

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Sunday, February 19, 2012

General Dynamics Demonstrates First MUOS-based ...

SubPageRadioImageLeft

Exercise validates MUOS capability for portable, secure, tactical satellite communications.

SCOTTSDALE, Ariz., Feb. 17, 2012 /PRNewswire/ ? Using the Joint Tactical Radio System (JTRS) Handheld, Manpack, Small Form Fit (HMS) two-channel networking radio (AN/PRC-155), General Dynamics C4 Systems recently completed the first demonstration of secure voice and data communications via the Mobile User Objective System (MUOS) satellite-communications waveform.

ASDNews

Firetrench Directory

The demonstration used an AN/PRC-155 manpack radio running the MUOS waveform software to transmit encrypted voice through a MUOS-satellite simulator to the MUOS ground station equipment that will soon be deployed in Sicily.

MUOS is a military satellite communications system that will enable secure, mobile networked communications worldwide, in even the most-austere environments. Development of the MUOS waveform remains on track for completion in the third quarter of 2012. By year-end, the MUOS capability will be available on the AN/PRC-155 manpack radio, the first MUOS terminal that will be available to soldiers.

?As one of the demonstration participants, I was pleased to talk over the MUOS network using the PRC-155 radio as it will be equipped for soldiers. When fully deployed, the MUOS system will greatly increase much-needed tactical satellite capacity, in terms of both communications bandwidth and the numbers of users,? said Brigadier General Michael Williamson, Joint Program Executive Officer, Joint Tactical Radio System.

?This demonstration proved that the JTRS HMS PRC-155 two-channel radio is ready to provide the portable link necessary to put the power of MUOS into warfighters? hands,? said Chris Brady, vice president of Assured Communications for General Dynamics C4 Systems. ?General Dynamics developed the MUOS waveform using the PRC-155 manpack radio and it will be the first MUOS communications terminal used by soldiers. With two channels in one radio, a soldier can use one channel for line-of-sight SINCGARS and SRW waveforms, and bridge to the second channel using the MUOS satellite system for unprecedented, dedicated global communications reach.?

General Dynamics C4 Systems is the prime contractor of the JTRS HMS radio program, which includes the two-channel PRC-155 networking radio, the PRC-154 Rifleman Radio and several other small form fit networking radios. The JTRS HMS program stipulates that two qualified manufacturers compete for full-rate production contracts, enabling greater affordability for the government. General Dynamics and Thales Communications, Inc. will manufacture the PRC-154 Rifleman Radio. The PRC-155 will be manufactured by General Dynamics and Rockwell Collins.

Source: http://aerospace.firetrench.com/2012/02/general-dynamics-demonstrates-first-muos-based-communications-on-jtrs-hms-radio/

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New film shows African conflict through eyes of girl (omg!)

BERLIN (Reuters) - Canadian director Kim Nguyen looks at the traumatic life of a child soldier in an unspecified African conflict through a young girl's eyes in "War Witch," a harrowing film that nonetheless carries with it an element of hope.

The movie has its world premiere at the Berlin film festival on Friday, and is the last of 18 competition entries to screen. The annual cinema event, also known as the Berlinale, closes with an awards ceremony on Saturday.

Nguyen, who has been thinking about and working on the project for 10 years, said he had been told by a friend to film only what he knew.

"Through the course of writing this script, I don't know why, but I could relate tremendously with this girl," he told reporters after a screening where the film was warmly applauded.

"It's more about trying to talk about what you can feel rather than what you know."

War Witch was filmed in Democratic Republic of Congo and used a mixture of trained actors from Canada and Congolese newcomers, including the young female star Rachel Mwanza.

She plays Komona, a 12-year-old girl whose peaceful life in a village is shattered when rebels arrive, kill most of her neighbors, force her to shoot her own parents and leave with a dozen or so child recruits.

After surviving a jungle skirmish with government forces, Komona is elevated to status of "witch," meaning she is treated with respect by the rebels but is also chosen to be rebel leader Great Tiger's concubine.

All the while she is haunted by the ghosts of her parents, who beckon her to lay their souls to rest if she ever wants peace. She falls in love with an albino rebel called Magician, a relationship that brings temporary respite from her suffering.

Nguyen said he deliberately used non-conventional story-telling techniques such as the ghosts to reinforce the childish vision he wanted to create.

"I wanted to do this film as if I was a young child, a 14-year-old director who didn't know the politics.

"I wanted to try to project the film that's seen from the eyes of this character. I guess that the politics of it are filtered through a child's eyes. I didn't want this to be an education film."

There is humor amid the barbarity of killings, executions and slavery, as when Komona sends Magician on a quest to find a white rooster if he wants to marry her.

Laughed at for falling for the oldest trick in the book -- apparently there are no white roosters -- Magician nonetheless tracks one down, underlining a determination and heroism that marks him apart from the fighters around him.

Mwanza, from Kinshasa, told a press conference that she was abandoned by her parents as a child and taken in by her grandmother, who then also sent her on to the streets when she could no longer cope.

She appeared in a documentary film and gave the money she earned to her grandmother to pay for her education, but when it was used for other purposes she left for a refugee centre.

"It's a kind of miracle, if I can put it like that, that I was kept on after the first film," she said through an interpreter.

"Then I learned to read. I am very proud to be able to read now. I don't have a family any more, the people you see on each side of me are my family now."

(Reporting by Mike Collett-White, editing by Paul Casciato)

Source: http://us.rd.yahoo.com/dailynews/rss/entertainment/*http%3A//us.rd.yahoo.com/dailynews/external/omg_rss/rss_omg_en/news_film_shows_african_conflict_eyes_girl121723308/44565170/*http%3A//omg.yahoo.com/news/film-shows-african-conflict-eyes-girl-121723308.html

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Friday, February 17, 2012

Franchise for Sale: Make Use of Franchise for sale Start and Own ...

Franchising is a business tactic that is used to attract and keep clients. The lack of employment as a result of the global economy has forced lots of people to consider entrepreneurship and owning businesses.

Franchising is a business tactic that is used to attract and keep clients. The lack of employment as a result of the global economy has forced lots of people to consider entrepreneurship and owning businesses. The current unemployment rate is extremely high as compared to previous years. All the same, people must pay their bills and meet all their basic needs so the likely step is to start a business. This has led to numerous franchise opportunities due to a high number of franchises for sale. People who want to start businesses have two alternatives to choose from. They can either start a conventional business or purchase a franchise for sale.

The advantage of buying a franchise for sale is that it creates numerous business opportunities in UK. Buying a franchise for sale makes a person their own boss. Owning a business means that one makes the critical decisions regarding the business operations. Dreams are fulfilled when people invest in franchise opportunities. Owning a franchise means that one is able to work at their scheduled time, wherever they want and receives no orders from anyone. Basically, business owners choose to do what they please.

Investing in franchise opportunities means that a franchisee is investing their assets in a proven system in order to exploit the brand name, franchise support and operating system. The business liaison is a mutual dedication between all franchisees to attract and maintain business clients. The law certifies that all franchisees use the advertising system and operating system in attracting a huge clientele base. Franchise opportunities have a proven business system that works well and leads to realizing set targets. Starting a traditional business from scratch and running it successfully requires expertise. If in case, a person does not have that expertise, purchasing a franchise for sale is the best option.

Franchise opportunities always successful because they come with the marketing strategies, business plan as well as already established relations with retailers and suppliers. The rate of success posted by franchises is high compared to traditional businesses. In fact, most conventional businesses have a ninety five percent failure rate. Owning a franchise is far more profitable with franchise owners generating over $150,000 annually. The current economic times require franchise opportunities that generate high profits to survive the high inflation. Purchasing a franchise for sale in this volatile economic ambiance makes absolute sense.

Having an established brand name for a business guarantees success. Franchise opportunities typically come with a reputable brand name already known in the market. Not all business owners have the expertise to come up with a brand from and scratch and develop it into a recognized name. If that is the case, it makes sense buying a proven brand. The chances of success are way higher when one opens a franchise that has a reputable name. Brand name sells. Many industries and markets change rapidly owing to the continued inception of new technologies. Most business owners do not take account of having an economy of scale. A franchise for sale has all the resources to adapt to the rapid technological advancements.

Resources:
Vishal Anand is the author of this article on Franchise Opportunities.
Find more information on Franchises for Sale here.

Source: http://articlegoes.com/franchise-for-sale-make-use-of-franchise-for-sale-start-and-own-your-business-2.html

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Thursday, February 16, 2012

Carmakers shift gears, embrace 'frenemies'

By Paul A. Eisenstein, msnbc.com contributor

Few products have done more to transform the shape of the auto industry as the compact Toyota Prius, which routinely accounts for half of the worldwide sales of hybrid-electric vehicles. Yet when it came time to develop the maker?s new battery-electric vehicle, a lithium-ion-powered version of the RAV4 crossover, Toyota decided to go outside, tapping California-based start-up Tesla Motors for help.

It was a striking shift in strategy for a company that, ?in the past? liked to do things its own way,? acknowledges Yoshi Inaba, President and COO of Toyota Motors North America.? But no longer.? Over the last several years, Toyota has also formed a series of joint ventures with partners as diverse as BMW and Ford, Intel and Microsoft, and, hints Inaba, ?You will see more auto alliances? coming.

There was a time when manufacturers measured their strength by how much they could do alone.? Henry Ford?s vast assembly complex on suburban Detroit?s River Rouge was designed to take in raw materials like sand, iron ore and coal at one end and spew out finished automobiles at the other.

But these days, manufacturers like Toyota are paring back.? They?re turning to outside suppliers for parts they don?t need to produce in-house and, in many cases, are curtailing the basic research that once set brands apart, forming alliances with major universities instead.? But even more striking is how erstwhile competitors are now finding it critical to team up on projects where they can?t afford to go it alone.

While Toyota may be considered the world leader in conventional gas-electric hybrids, it has lagged behind when it comes to more advanced, lithium-based powertrain systems and is ?now playing a game of catch-up,? says Aaron Bragman, a senior analyst with IHS Automotive.? While Tesla is helping launch the RAV4-EV, later this year, Toyota is turning to Ford for help on hybrid trucks and BMW for assistance developing other advanced powertrain systems.

Of course, Toyota is by no means unique in shifting gears.? ?The fact is, nobody has all the resources they need anymore,? says David Cole, chairman-emeritus of the Center for Automotive Research, in Ann Arbor, MI.? ?So, the idea of collaborating to speed things up and reduce costs makes sense.?

These days, it?s difficult to find any manufacturer, large or small, that hasn?t formed at least one significant alliance with a potential competitor.? One of the more expansive partnerships pairs the Euro-Asian Renault-Nissan Alliance with Germany?s Daimler AG.? Three years ago, they agreed to cooperate on a series of modest projects, including the development of new powertrains and a platform they could share for their smallest products.? By splitting costs they hoped to find a way to staunch the losses on minicars like the Renault Twingo and Daimler?s Smart fortwo.

Since then, however, they have rapidly added a series of additional joint ventures:?

  • Production of a new 4-cylinder engine at Nissan?s Decherd, TN engine plant will be used in both Infiniti and Mercedes products, including the next-generation C-Class sedan, which will go into production at the German maker?s Alabama assembly plant in 2014.?
  • The next-generation Mercedes small car platform, dubbed MFA, will be used for products as diverse as the next A- and B-Class models as well as the new Infiniti Etherea.
  • And as TheDetroitBureau.com recently reported, Mercedes is expected to set up a new assembly plant alongside one being built in Aguascalientes, Mexico by Nissan. It would produce a range of products for both makers.
    ?We probably haven?t seen as much change in our industry in decades as we have to face now,? explains Daimler CEO Dieter Zetsche. So, ?By doing (things) together in certain areas we will get even stronger.?

While the recent wave of industry alliances involves virtually every aspect of automotive design, engineering and production, most makers are following the same strategy as Toyota, which is focused on three specific areas: manufacturing; high-tech hardware and software, everything from in-car infotainment systems to advanced safety technology; and advanced powertrains, especially those using batteries, hydrogen and other cutting-edge technologies.

When it comes to tomorrow?s engines and drivetrains, partnering is all but essential, contends CAR?s Cole. ?We don?t know who the winners and losers will be in terms of advanced powertrain technology.? But the costs are huge?so it just makes sense to work cooperatively.?

Not all partnerships work.? General Motors abandoned a series of alliances with Japanese makers Isuzu, Suzuki and Fuji ? the maker of Subaru products ? and was forced to pay $2 billion to exit another partnership with Fiat.? But it continues to seek out other joint ventures, nonetheless.

In many cases, makers limit their work to what?s referred to as ?pre-competitive? efforts, the very early development stage where they might come up with some basic hardware or software strategies and then move off to finish parts or components individually.? That was how a hybrid development project worked for General Motors, Chrysler, BMW and Daimler.? Eventually, each came up with a distinctly different system -- but collectively, they saved both time and money by pooling manpower and technical resources.

?Some of these projects would have been considered heretical a few years ago,? says Cole.? Today, they?re rapidly one of the norms of doing business.

Source: http://bottomline.msnbc.msn.com/_news/2012/02/15/10408346-automakers-shift-gears-embrace-joint-ventures

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